Anthony Coetzer-Liversage, Ph.D.

Anthony-CoetzerLiversage@ou.edu

Anthony Coetzer Liversage, PhD, is an Assistant Professor in the Department of Health Promotion Sciences at the Hudson College of Public Health, University of Oklahoma Health Sciences Center. He is an implementation and translation science scholar whose work focuses on advancing innovation across health and community systems, with a primary emphasis on non communicable diseases (NCDs), particularly mental and behavioral health and substance use prevention and treatment.

Dr. Coetzer Liversage conceptualizes evidence based interventions and practices (EBIs/EBPs) as innovations and studies how ideas move across the full translational and implementation lifecycle, from theory and design, to prototyping and testing, to implementation, adaptation, scale up, and sustainment. Much of his empirical work is situated within mental and behavioral health systems, where the complexity of chronic conditions, workforce constraints, and fragmented service environments creates critical challenges for translating evidence into sustained practice. Substance use prevention and treatment serve as key domains through which he advances theory, methods, and practice in implementation and translation science.

Methodologically, Dr. Coetzer Liversage employs mixed methods research and implementation focused evaluation, integrating quantitative analysis with qualitative approaches such as Constructivist Grounded Theory and phenomenological inquiry. He examines implementation determinants, mechanisms, and outcomes, including fidelity, adaptation, feasibility, acceptability, sustainability, and scalability, across public health, behavioral health, community based, and criminal legal systems, with particular attention to work conducted in partnership with marginalized and structurally vulnerable populations.

A defining feature of his scholarship is the application of human centered design and design innovation as scientific approaches to addressing NCD related challenges. Through iterative solution development, stakeholder engagement, rapid prototyping, and real world testing, he investigates how interventions, workforce models, and implementation strategies can be designed to better align with context, strengthen usability, and improve long term outcomes. Workforce development and community capacity building are treated as core implementation infrastructures essential to sustained impact in chronic disease and behavioral health systems.
Dr. Coetzer Liversage is deeply committed to interdisciplinary collaboration and to teaching that bridges theory, innovation, and practice. His work advances translational science across public health and medical contexts by strengthening pathways through which NCD focused innovations are generated, tested, implemented, refined, and scaled to achieve equitable, system level change.